Archives for pinkwashing

In 1991, This Woman Made an Entirely Different Ribbon for Cancer Awareness. What Susan G. Komen Doesn’t Want You to Know

  While the pink ribbon, Susan G. Komen and her organization’s widely attended nationwide cancer walks, and Breast Cancer Awareness Month have all become mainstream over the past decade thanks to a relentless marketing campaign and the ongoing “feminization of breast cancer,” few people realize that the movement came from [...]
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