As the natural health industry continues to grow, many are re-discovering some of the healthiest and most effective natural substances in the world, and the delicious, dark purple elderberry is definitely one of them.
While it’s just now catching on in the mainstream, the highly medicinal fruit has long been a favorite among traditional herbalists and naturopaths for flu season.
Now, science is confirming what many already knew: elderberry is one of the most potent anti-viral substances on the face of the Earth, and should be a mainstay in just about everybody’s at-home natural medicine cabinet.
Elderberry Shows “Enormous Growth” as People Seek Alternatives to Big Pharma
The industry website Nutritional Outlook recently shared the good news surrounding elderberry: the dietary supplement showed “enormous” growth in recent months, with sales surpassing the $100 million mark during last flu season.
In 2020, the momentum has continued.
(I personally am a huge fan of the taste of elderberry. As long as it’s sweetened, it reminds me of a smoother blackberry-like taste).
The aforementioned gummies utilize a formula that includes Vitamin C and Zinc, a vitamin and mineral combination that has been used by some naturopathic practitioners who claim to have successfully healed their patients from COVID-19 symptoms, including Dr. David Brownstein of Ferndale, Michigan.
Needless to say, elderberry is a must-try if you’re looking for immune support.
But it also has the distinct ability to absolutely stonewall viruses attempting to enter human cells, as one team of Australian researchers found out recently.
How Elderberry Stonewalls Viruses to Keep You Healthy
Elderberry has become more popular in large part because it is more widely available at health food stores, and recently, researchers from The University of Sydney found out exactly how it’s able to keep viruses at bay, according to a 2019 study.
From the research, posted in a recent Science Daily article:
“Conducted by Professor Fariba Deghani, Dr. Golnoosh Torabian and Dr. Peter Valtchev, the study showed that compounds from elderberries can directly inhibit the virus’s entry and replication in human cells, and can help strengthen a person’s immune response to the virus.”
“What our study has shown is that the common elderberry has a potent direct antiviral effect against the flu virus,” said Dr. Torabian said.
“It inhibits the early stages of an infection by blocking key viral proteins responsible for both the viral attachment and entry into the host cells.”
Elderberry: The Undisputed #1 Supplement for Travelers to Take?
In 2012, an in vitro study found that the anthocyanins in elderberries have a prebiotic effect, supporting health gut bacteria while inhibiting the hostile bacteria that ultimately makes us sick.
The study was based on the type of black elderberry found in Sambucus, the top-selling elderberry supplement brand.
Studies have also found that elderberry can be used to support travelers by helping to protect against the common cold and influenza.
In 2016 a randomized, double-blind placebo-controlled clinical trial of 312 economy class flight passengers traveling from Australia to an overseas destination investigated whether elderberry extract has beneficial effects on physical, especially respiratory, and mental, health.
One of them was Dominique Michelle Astorino, an Australian writer and traveler who took upwards of 50 flights in a two year period and said that elderberry was her number one go-to supplement for never getting sick, according to a report from The Daily Mail.
The evidence backs her up: another 2016 Australian study found that people who take elderberry tablets ten days before flying became those most resilient to common infections like the flu, something that everyone should know in light of the viral diseases currently plaguing our society, especially during the fall and winter months.
Thumbnail photo via AdamantKitchen.com. This article is for informational purposes only and does not constitute medical advice. Consult a naturopathic doctor before trying elderberry or elderberry products.